About

About Victoria

I live in Los Angeles. I have spent my whole career inside one growth story: Fuel Cycle, where I started as the first marketing intern and today run global marketing as head of marketing. My advisory practice runs alongside that seat.

A decade inside a market research platform made customer evidence my native language. Voice of the customer and community are not programs I run on the side: they are how I decide. That shapes everything I build, from brand design and awareness to demand.

I build calm, evidence-first marketing. Brand awareness before demand capture, positioning before channels, systems before headcount, and AI agents I build myself to augment and parallelize the work. Buyers now ask AI before they ask Google, so I build marketing for the age of AEO, B2B and B2C alike. I am equally comfortable presenting to the C-suite and in the weeds building campaigns, tools, and systems from scratch.

If you want the long version, it is on the resume. Resume

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